The Perceptiom team helped us find a name and create our website. They accompanied us from A to Z with a global approach and great professionalism, but also understood and knew how to respond perfectly to our expectations.
Our marketing courses.
We have mastered the most effective techniques in communication and popularization. And we share them with you.
We have mastered the most effective techniques in communication and popularization. And we share them with you.
In a world where the exchange and dissemination of information is increasingly important, training in communication skills has many advantages.
By developing your communication skills, you’ll understand the needs and expectations of your target audience, enabling you to convey your ideas and messages more effectively.
You’ll also develop your ability to listen and respond to the needs of others, strengthening your ability to build trusting relationships and work as part of a team. Communicating will help you find new opportunities, win new funding and expand your brand territory.
We train you in the most effective techniques for conveying clear and convincing messages. We have the art of captivating crowds and seducing minds.
Our marketing courses.
A well-thought-out and controlled strategy is essential for effective communication actions. It allows us to clearly define the objectives to be achieved and to set performance indicators to measure the success of the digital marketing and communication campaign. It also helps determine the target audience, the channels to be used and the key messages to be conveyed to effectively reach this audience.
Communicating is essential to sharing the results of your research, promoting your work, and inspiring new ideas. By communicating effectively, you can also help raise public awareness of important scientific issues, and help shape public policy and strategic decisions. In short, communicating makes a difference with funders, partners and institutions.
Knowing how to communicate with journalists is a major challenge for specialists who want to share their work with a wide audience and raise its profile. Journalists can help establish links between research and the general public, and help shape public debates around important issues. By learning the best practices of good media strategy and how to communicate with journalists, experts ensure better exposure of their activities.
Communicating on social networks is essential for more direct exchanges with communities. Social networks enable scientists to connect directly with colleagues, students and people interested in their work. In addition, social networks can help build their expertise, participate in online debates, and expand their professional network.
Creating attractive PowerPoint presentations is essential for capturing your audience’s attention and effectively conveying your ideas. PowerPoint presentations can help simplify complex information by presenting it in a visually engaging way. Well-designed, aesthetically pleasing slideshows can also help boost your credibility and convey a clear, professional message. This training course is a must if you want to punch up your speeches and develop your posture and legitimacy.
Designing infographics is an effective way of communicating complex information in a visual and easily understandable way. Infographics can be used to summarize important data using images, graphs and icons, which can help make the information more appealing and memorable for the audience. A useful format for summarizing reports and studies and sharing information with the general public or partners.
Being able to express yourself clearly and effectively in public can help build self-confidence, improve communication with others and generate greater impact. By learning to become a better speaker, you’ll acquire techniques to better prepare and structure your presentation, better manage stress and stage fright, and better interact with your audience.
Storytelling plays an important role in technical mediation, helping to tell compelling stories around complex research and data. Stories can help give context to science, make data more accessible and foster public engagement with research. In this way, scientists can communicate their discoveries more effectively, and inspire new ideas and collaborations.
By learning to manage time effectively, you can better organize your tasks, avoid stress and work overload, and improve your ability to achieve your goals. Our time management training can also help you better understand your work habits and identify the obstacles that stand in the way of your productivity. What’s more, by acquiring productivity skills, we can learn to better prioritize our tasks, manage distractions and develop a stronger work discipline.
Who can benefit from our training courses?
Communicators
Trainers
Scientists
Sales representatives
Engineers
PhD students
Communication managers
Marketing managers
Company managers
Laboratory secretaries
Anyone who needs to improve their communication skills
Why trust us? We're specialists. And very good popularizers.
Perceptiom has been working with us since 2018 on a unique scientific project. They handle our entire communication strategy, including website, videos, design, social media, and press relations. Their professionalism, responsiveness, and expertise make them highly recommended.
Perceptiom has supported us in the preparation of scientific communications with the utmost relevance and efficiency, thanks in particular to their understanding of the scientific mode and its challenges.
We called on the Perceptiom agency for the creation and management of our website, newsletter, e-learning training, webinar management… We highly recommend this agency: the team is extremely responsive, always ready to listen, highly professional, with remarkable creativity, knowledge and skills! Follow-up is top-notch!
We called on Perceptiom for our communication needs, including the construction of a website and the development of visual communication tools. Perceptiom’s professionalism, attentiveness and responsiveness are equal to the results. The team is highly professional and approachable, and provides invaluable added value to help us achieve our objectives.
In addition to creating our customized site, Perceptiom’s professional support was crucial for updates, data security, user navigation optimization, and audience feedback. Their attentive, responsive team provides expert advice and follows instructions, ensuring smooth, cordial communication.
Top-notch support for communication around a scientific research project (website, naming, media creation).
A highly responsive team with whom it’s a real pleasure to work.
I’d like to thank Perceptiom for providing tailored communications training and supporting my scientific communications project. The experience was satisfying, with high-quality training, professionalism, and a human touch. I highly recommend Perceptiom for reliable, professional, and caring support.
High-quality support ! The Perceptiom team has an excellent ability to understand and make the barbaric subjects of science and technology accessible and sexy!
We engaged this communication agency at the start of the pandemic for scientific communications. The quote and deliverables were quickly negotiated within budget. The team was highly responsive, creating modern materials and providing valuable support for social media dissemination.
We tailor our training courses to your needs. To deliver more value.
Intra-company communication training
You have set up a group of employees who you would like to accompany on the same module, at the site of your choice and on a date that suits you. You can opt for in-company training.
Inter-company communication training
If you’re looking for a course that meets your individual needs and fits in with your schedule, you may want to consider enrolling in a group course. This will enable you to benefit from the advantages of a group learning environment, while giving you the flexibility to learn at your own pace.
This approach will also enable you to benefit from the expertise of our qualified and experienced trainers, while interacting with other learners who share the same objectives as you.
Individual coaching and support
If you’re looking to improve your communication skills, we can offer you personalized advice tailored to your needs. We provide you with an experienced trainer who can support you as you progress, either face-to-face or via videoconference. You’ll be able to schedule your coaching sessions at a time and place of your choice, to ensure that they fit in with your schedule.
Remote learning
If you’re looking to improve your skills from the comfort of your home or office, distance learning may be for you. These programs can include a variety of methods such as online courses, virtual classes, telephone and e-mail exchanges, depending on the training content.
Frequently asked questions
Who should attend Perceptiom training courses?
Our training courses are designed for employees who want to improve their online marketing and communication skills. When we get in touch, we define together the level of the participants and the needs put forward by your teams in order to offer a personalized training program.
How do I register for a Perceptiom training course?
You can send us a request via our contact form. We’ll do our best to get back to you and understand your needs, so that we can make you the best possible proposal.
Where does my training take place?
Our team can come to your place of work or the site of your choice. We can also welcome you on our premises. Remote training can take place on one of the following platforms: Zoom, Teams, Google Meet.
How does training at Perceptiom work?
Drawing on hundreds of hours of training, we create dynamic content in which we constantly co-construct with participants. Our credo: “I do and I understand”, as Confucius wrote. We put issues into perspective through practical workshops.
Our training courses offer an innovative format, combining theory and practice, and tailored to the specific needs of participants. They include individualized coaching, introductory exercises in oral and written communication, and personalized advice on perfecting writing and presentation skills.
Our training modules cover a wide range of topics, from content marketing and communication methodology to the playful illustration of technical concepts. They are delivered by trainers who are experts in their field, and each participant benefits from attentive pedagogical follow-up throughout the learning process.
Participants develop the skills they need to work in the field of communications, whether in academia, industry or associations. They learn to adapt their discourse to their audience, design innovative media and promote a scientific culture to the general public.
What are my training hours?
Depending on your needs and constraints, but also on the course of the training (case studies, exchanges), we can tailor our courses to your needs. In general, our marketing training courses last between 6 and 7 hours per day, and can be spread over several days. It is also possible to work on half-days only.
What is the maximum number of participants in a course?
This depends on demand, but we rarely exceed 6 to 8 people, so as to ensure quality discussions, practical workshops and exchanges on the problems encountered.
Who are the trainers at Perceptiom?
Our trainers are specialists in communication, and some of them also specialize in scientific communication and outreach. Based on your request, we will select the most relevant trainer to offer dynamic, varied content that matches your area of expertise. Our trainers work on your issues (discussed during the assessment) ahead of the training session to tailor it to your needs.
What is scientific communication?
Scientific communication, as a channel for disseminating knowledge, lies at the heart of the scientific popularization process. It involves a variety of methods and tools for transmitting knowledge in a way that is accessible to all, whether orally or in writing. Our training courses (see also our article on the Master’s degree to follow in scientific and technical mediation) are designed to help researchers, doctoral candidates and students in this essential practice.Who are the trainers at Perceptiom?
Our trainers are specialists in communication, and some of them in scientific communication and popularization. Depending on your requirements, we select the most appropriate trainer to deliver dynamic, varied content in line with your area of expertise. Our trainers work on your issues (discussed during the diagnostic phase) in advance of the training to tailor it to your needs.
Will I receive training materials?
Yes, you’ll leave with a presentation that captures the essence of the discussions and issues, as well as a summary of the main tools. We deliver theoretical and practical content, directly applicable to your business.